May is Bicycle Safety Month!
creative direction for
Stanford Mixed Company
In February of 2015, I took the lead on the advertising for my a cappella group's big Valentine's Day-themed show. On a campus littered with flyers, I tasked myself with creating an evocative and emotional theme for our posters, yet maintain a vibrant, eye-catching and unique design.
Photography by Megan Calfas!
The goal with this poster was to show off our group's fun, exciting atmosphere to potential auditionees who might not be familiar with our group. I was given the poster title and overall expectations from the officers of our club and asked to execute a fairly specific design.
We attracted more than 100 students to audition!